Social networks abound in our virtual world. Social networking is not new to the human race. Technology has helped over the years to evolve the tools we use to communicate and to network socially. Social media networks allow for two-way communication between participants, thus fostering and encouraging relationships. Whether in the real or virtual world, we use the same behavior patterns to socialize that have evolved over thousands of years.
Typically, social networks build on the following concepts:
- Relationships
- Influence
- Identity
- Privacy
An enterprise is a business organization characterized by the fact that it embodies the outcome of an individual or group who sets up, invests and runs a business to generate income and employment for itself and others.
The difference between social networks in the enterprise as compared to the outside world, is the way in which the abovementioned concepts are utilized. For the sake of simplicity, let’s call the social network in the enterprise EnterWork©. Once you “enter” the enterprise, you enter “work” and the socializing that gets effective in EnterWork© is the one that helps you work better.
Relationships
Before we establish the EnterWork© platform that can be used for social networking in an enterprise, we need to understand the enterprise’s need to foster communication ...
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