Augmented Reality (AR) is no longer just an innovative buzzword. Companies are looking for ever more intuitive ways to visualize the mountains of data they have on their servers. Even Facebook’s Mark Zuckerberg considers AR one of the most important platforms for the next few years. So, how far has the technology come and which devices are already available?
Many people wonder why it has taken AR so long to mature. It is not that companies didn’t see the benefits. Rather, the limiting factor has been the hardware. Now that hardware performance has improved, we also see a rapidly growing number of AR applications. We are already accustomed to smartphones and tablets. And now big players like Google, Sony and Microsoft are developing specific hardware for Augmented Reality – especially for the B2B market.
These new technologies have received a lot of media attention recently. Many new devices with fascinating concepts have been introduced in the past months. This is a clear indication that we are reaching the next level of AR business applications.
Right now smartglasses and smartwatches are getting a lot of attention. Despite the euphoria that these latest wearable devices have generated, there is still one important question: tablet or ...
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