Collaboration and localization

In The World Is Flat, Thomas Friedman divides modern history into three periods. Globalization 1.0 occupied the years between Columbus’ 1492 voyage to the Americas and the 1800s. It is characterized by collaboration at a country level. That is, things were generally accomplished within a national scope, and people were concerned with how their country fit into the world.

Text by Kirti Vashee Michael W. Cox

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Collaboration and localization

Between 1800 and 2000, we graduated to Globalization 2.0, where companies became the primary vehicle by which we experienced the world. More recently, we progressed to Globalization 3.0 and now have the ability to experience, work and collaborate with the world as individuals apart from the companies or countries to which we belong. This is a big change and is greatly influencing both our personal and professional lives.

The growth of open source illustrates this change. Open-source solutions are becoming increasingly popular, even more so than their traditional counterparts. According to the book Wikinomics, 2006 was the year when Flickr beat Webshots, Wikipedia beat Britannica, Blogger beat CNN, Epinions beat Consumer Reports, Google Maps beat MapQuest, and craigslist beat Monster. About half of all web servers are now powered by Apache, and 1.2 million people download OpenOffice ...